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Photography

Bettafx

My collaboration with BettaFX, a prominent betta fish breeder in Canada, encompassed both photography and graphic design. I captured the grace of their show-quality bettas for their digital presence and refreshed their logo to align with industry standards, infusing it with minimalistic charm and visual appeal. This project exemplifies my ability to enhance brand identity and visual appeal seamlessly.

My collaboration with BettaFX, a prominent betta fish breeder in Canada, was a harmonious fusion of photography and graphic design. Their expertise in breeding show-quality bettas called for a compelling brand transformation, and I eagerly embraced the dual role to bring their vision to life.

For the photography aspect, my goal was to capture the exquisite elegance of BettaFX’s bettas, creating captivating visual content for their digital platforms. Each image conveyed the company’s unwavering commitment to excellence in betta breeding.

In the domain of graphic design, I undertook the revitalization of BettaFX’s logo, ensuring it met industry standards while infusing it with minimalistic charm and visual allure. The redesigned logo embodied the essence of their dedication to quality and aesthetics.

This project stands as a testament to my versatility, seamlessly bridging photography and graphic design to enhance BettaFX’s brand identity, ensuring their prominence in the world of betta breeding.

I seamlessly blended photography and graphic design to enhance their brand identity. The photography, of exceptional quality, was deemed worthy of being featured in the international breed standard. The logo redesign brought a minimalistic and visually appealing facelift, embodying their commitment to excellence.”

Graphic Design – Logo

Creating a logo from inception to completion is a meticulous process that adheres to industry standards, precision, and aesthetic balance. The journey often begins with conceptualization, where ideas are sketched and refined. Embracing the golden ratios, the design evolves with mathematical harmony, ensuring proportions are pleasing to the eye.

In Adobe Illustrator, the digital canvas becomes a playground for geometric precision. Every element is crafted with meticulous care, seeking minimalism and simplicity, which resonate with modern design sensibilities. The selection of colors and typography complements the brand’s identity, leaving no room for clutter.

The final result is a logo that epitomizes both the brand’s essence and the golden standards of design.